Google Arts & Culture (GAC) and SA Tourism partnered up for South Africa: An Explorer’s Paradise, “an online exhibition where visitors from all over the world can explore South Africa” virtually.
Google South Africa said in a statement that “South Africa: An Explorer’s Paradise” is the “first phase in a long-term collaboration to celebrate the country’s diverse people, its rich cultural heritage and its breath-taking landscapes”.
The COVID-19 pandemic put extreme strain on the tourism industry. Google South Africa, therefore, wanted to “promote South Africa’s heritage and destinations in a way that hasn’t been done before”, hoping it would tempt local and foreign tourists alike to visit these destinations as soon as they can.
SA Tourism CEO, Sisa Ntshona explained that the Explorer’s Paradise initiative will play a crucial part in the tourism sector’s recovery. In addition, the Google platform “does a great job in creating awareness”.
The ECPTA is excited about this partnership and the potential to grow the sector on the digital front.
Go on a tour of South Africa and browse through a collection of 500 images and videos, 55 Street Views and 20 digital stories.
Visit https://artsandculture.google.com/project/share-south-africa for more information!
https://www.timeslive.co.za/sunday-times-daily/news/2021-01-06-viewers-in-for-a-wild-ride-as-survivor-sa-proves-local-is-also-lekker/
